Earth Movers: Nicole Bernard Dawes - Modern Farmer

Earth Movers: Nicole Bernard Dawes

Her father started Cape Cod Potato Chips; Mom ran a health-food store; Nicole Bernard Dawes split the difference with her company, Late July Snacks, which takes the junk out of junk food.

Nicole Bernard Dawes has been running Late July Snacks since 2003.

[mf_h1 align=”left” transform=”uppercase”]she prioritized mass reach[/mf_h1]

Dawes makes healthy, sustainably sourced versions of the things people really want to eat: tortilla, not kale, chips and cheese crackers. And the brand is available in mainstream supermarkets like Stop & Shop, Publix, and Hannaford. “My dream scenario is that parents can’t make a bad choice, because food manufacturers have stepped up their game,” says the mother of two.

[mf_h1 align=”left” transform=”uppercase”]she supports eco-friendly agriculture[/mf_h1]

A board member of the Organic Trade Association, Dawes has always insisted on organic, non-GMO ingredients, even when they were hard to come by. “When we first started, there was only one person in the country producing the kind of organic cheddar we needed, and we had a single flour option,” she recalls. Now? “I’m still concerned about the mental health of my purchasing agent,” Dawes says with a laugh.

[mf_h1 align=”left” transform=”uppercase”]she puts her money where her mouth is[/mf_h1]

On track to surpass $70 million in sales in 2015, Late July donates 10 percent of its profits to charities like Whole Foods Market’s Whole Planet Foundation, which supports micro-entrepreneurs in 61 different countries. (latejuly.com)

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